Ceramic, porcelain and natural stone
Ceramic tiles are made from clay and are generally the most affordable option, with a huge range of colours, patterns and finishes available. They are perfectly suitable for bathroom walls and for floors in lighter use areas, but they are typically softer and more porous than porcelain, meaning they can chip more easily and absorb a small amount of moisture over time if not sealed and grouted properly.
Porcelain tiles are fired at a higher temperature and are denser, harder and less porous than ceramic. This makes them a better choice for bathroom floors, wet rooms and shower enclosures because they resist water absorption and stand up better to daily wear. Porcelain typically costs more than ceramic but the durability difference is real, especially on floors that see constant foot traffic and moisture.
Natural stone, such as travertine, limestone or slate, gives a distinctive, individual look that manufactured tiles cannot fully replicate, but it comes with more maintenance. Most natural stone needs sealing on installation and periodically afterwards to resist staining and moisture penetration, and it is generally a higher cost option both to buy and to fit correctly.
Floor slip ratings and why they matter
Slip resistance is measured using rating systems such as the R rating scale or the pendulum test value, and it is one of the most overlooked factors when people choose a floor tile based on appearance alone. A tile that looks fantastic in a showroom photo can be genuinely dangerous once wet feet are walking across it regularly.
For bathroom and wet room floors we recommend tiles with an appropriate slip rating for wet barefoot use, which is a different and higher standard than a tile rated for a dry hallway. Highly polished or glazed floor tiles often look striking but can be too slippery for safe use once water is on the surface, particularly around a shower or bath.
This matters for every household but it is especially important where there are older residents, children, or anyone with mobility considerations using the bathroom. We will always flag a tile choice to you if the slip rating looks unsuitable for a wet floor, even if it is the customer's preferred style, because it is a genuine safety issue rather than a preference.
Large format tiles: pros and considerations
Large format tiles, often 600mm by 600mm or bigger, have become popular because they create a clean, modern look with fewer grout lines, which many people find easier to keep clean and more visually spacious in a smaller bathroom. They can genuinely make a compact room feel bigger by reducing visual clutter.
However, large format tiles need a very flat, well prepared substrate to sit correctly. Any dips or unevenness in the floor or wall that would be forgiving with a smaller tile become obvious with a large one, sometimes causing lippage where tile edges sit at slightly different heights. This means floor levelling compound or additional wall preparation is often needed before large format tiles can be laid properly, which adds to both time and cost.
They are also heavier and more awkward to handle and cut accurately, particularly around fittings, pipework and internal corners, so the labour involved is generally greater than for standard sized tiles even though fewer individual tiles are needed to cover the same area.
Choosing differently for walls and floors
Not every tile is suitable for every surface. Floor tiles need to be rated for foot traffic and, in a bathroom, for wet conditions, whereas wall tiles can be thinner, lighter and are not required to bear weight or resist slip. Some porcelain and ceramic ranges offer matching wall and floor tiles in the same design, which gives a coordinated look, but it is worth checking that the floor version specifically carries a suitable slip rating rather than assuming the matching wall tile is safe underfoot.
It is generally not advisable to use a wall tile on a floor even if it looks similar, because it will not have been tested or rated for foot traffic and may crack or wear more quickly than intended. Equally, a heavy floor tile can be used on a wall in most cases, though this is more about weight and fixing method than safety.
Getting this distinction right at the buying stage avoids a situation partway through a job where the wrong tile has been ordered for the wrong surface, which causes delays and sometimes wasted material cost.
Grout choice, colour and long term appearance
Grout colour has a bigger visual impact than most people expect before they see it in place. A contrasting grout will emphasise every tile edge and joint line, giving a bold, deliberate grid pattern, while a grout matched closely to the tile colour will make the surface look more continuous and calm, which many people prefer for a clean, modern finish.
Beyond colour, grout type matters for durability and maintenance. Standard cementitious grout is cost effective and widely used, but epoxy grout, while more expensive and slightly harder to apply, is more resistant to staining and does not support mould growth in the way that standard grout can over time, particularly in shower areas or around baths that see constant moisture.
Darker grout colours generally show less staining and dirt over time than very light or white grout, which is worth considering practically even if a lighter shade is your first preference aesthetically, especially in family bathrooms with heavy use.
Working out quantities, wastage and realistic budgets
When calculating how many tiles you need, always add a wastage allowance on top of the exact measured area, typically around ten percent for straightforward layouts and higher, sometimes fifteen to twenty percent, for complex layouts, diagonal patterns, or rooms with lots of cuts around fittings, alcoves and pipework. Running out of tiles partway through a job, particularly with a specific batch or dye lot, can mean a noticeable colour mismatch if more has to be ordered later.
Budget per square metre varies considerably depending on material choice, from relatively inexpensive ceramic ranges through to natural stone at several times that cost, and this is before labour, adhesive, grout, trims and any floor preparation work are added in. It is worth thinking about the whole job cost rather than just the tile price on its own, since labour and preparation often represent a significant portion of the total, particularly with large format tiles or uneven substrates.
We can talk through realistic tile budgets for your specific bathroom during a visit, including a fair estimate of wastage and preparation needs, so you are working with an accurate total rather than just the headline tile price from a showroom.
Get advice before you buy
Choosing tiles is much easier with someone who fits them daily talking you through what will actually work in your specific bathroom, rather than relying on showroom advice alone. We can look at your layout, your floor condition, and how the room is used, and steer you towards tiles that will look good and perform properly for years rather than just in the first few months.
Because we handle plumbing, tiling and fitting in house, we can also advise on how tile choice interacts with other decisions, such as floor warming pipework, waterproofing and fittings, rather than treating tiling as a separate job booked in afterwards.
If you are planning a retile or a full bathroom renovation anywhere across Gloucester, Cheltenham, Tewkesbury, Stroud, Newent or the Forest of Dean, call us on 07927 593 585 or contact us for a free written quote and a home visit.